Mothersbaugh, David L. et al <br/><br/>
Consumer Behaviour Building and Marketing Strategy 

 - 13 th 
 - New Delhi  McGraw hill  2020 
 - 929 
<br/><br/><label>ISBN: </label>9789389538052 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8342  / MOT